Episode 79: Brave Email Marketing Made Simple for Your Online Coaching Business, with Coach: Amy Kuphal

In this episode of the Business Bravery Podcast, I chat with Amy Kuphal, a lead generation and email marketing expert who helps coaches and online business owners grow their audience and sales—without burning out. Amy shares her “anti-hustle” approach to entrepreneurship and how automation and simple systems can make business feel lighter and more fun.

We dive into her brave decision to run monthly live launches and the mindset shift she’s made around letting go of the outcome. Amy also walks us through her Lead Generation Pyramid: grow your audience, get them on your list, nurture them, and convert to sales—without overcomplicating it.

She even shares a refreshing take on unsubscribes (spoiler: they’re not a bad thing!). If you’re a coach looking to grow your email list or finally make email marketing feel doable, this episode will leave you inspired and ready to take action—with less hustle and more heart.