Episode 84 : How to Use Facebook Groups to Grow Your Coaching Business, with Coach: Lyndsi Weise
How Coaches Can Use Facebook Groups to Sign Clients and Grow an Online Business
Are you a coach looking to sign your first paying clients or build a more consistent coaching business? In this episode of the Business Bravery Podcast, I chatted with Lyndsi Weise, a coach and expert in using Facebook groups to grow an online business.
Lyndsi shared how building community through Facebook has helped her attract dream clients, create real relationships, and grow her coaching business without relying on complicated marketing funnels.
Whether you're a business, life, or health coach, this episode is packed with practical tips and brave moves that you can apply to your own coaching journey.
From Corporate to Coaching: Lyndsi’s Story
Lyndsi started her career in the corporate world and eventually moved into direct sales. But after feeling stuck and unfulfilled, she made a brave pivot into coaching.
Like many coaches, she discovered that traditional 9 to 5 work wasn’t aligned with the life she wanted. So she leaned into network marketing and community building and found her zone of genius in Facebook groups.
Why Coaches Shouldn’t Ignore Facebook Groups
Many coaches assume Facebook groups are outdated or too noisy to be useful. But Lyndsi disagrees. She believes Facebook groups are still a powerful client attraction tool if you know how to use them well.
She recommends starting with a searchable group name and actively sharing the group across multiple platforms to grow visibility. Done right, your Facebook group becomes a warm, welcoming place where people connect, engage, and naturally want to work with you.
What Is “Harmony Content”?
One of the standout takeaways from the episode was Lyndsi’s idea of harmony content. This means mixing personal and business-related posts inside your group to keep it real and relatable.
As a mum of twins, Lyndsi often shares moments from her life, and it helps group members feel connected and seen. That authenticity builds trust, encourages conversation, and leads to more coaching clients.
Networking Through Groups (Without Being Pushy)
Lyndsi also shared how she uses her Facebook group as a space to network in a genuine way. Instead of constant pitching, she focuses on creating value, starting conversations, and showing up consistently.
She’s also bravely expanding beyond Facebook, experimenting with TikTok, Instagram, and reaching out to larger influencers to guest train in their communities.
Build Community, Build Your Coaching Business
If you're a coach who wants to grow your online business, signing your first or next round of clients doesn't have to be complicated. Building a simple Facebook group with thoughtful, relatable content can help you create a client-generating community.
Lyndsi's story is a reminder that brave action, smart strategy, and a bit of personal touch go a long way.
Connect with Lyndsi
Want to follow Lyndsi or join her community? Here’s where you can find her:
Free Group link: https://www.facebook.com/groups/1226935654896178
Instagram: instagram.com/lyndsiweiseofficial
