Episode 93 : Building a Personal Brand That Attracts Opportunities with Lovely Dutta
Building a Personal Brand That Attracts Opportunities with Lovely Dutta
In this episode, I chat with Lovely Dutta, Founder of Social Delight, about how to grow your personal brand and stand out on social media.
Growing Your Personal Brand on Social Media with Lovely Dutta
In this episode of the Business Bravery Podcast, I had the absolute pleasure of sitting down with Lovely Dutta, the Founder of Social Delight, a full-service social media agency helping founders, coaches, and entrepreneurs around the world build brands that people truly trust.
Lovely’s story is one of growth, courage, and visibility — and it’s a reminder that your personal brand is more than just content. It’s the story you share, the confidence you build, and the consistency that helps people remember who you are.
From Freelancing to Founding a Social Media Agency
Lovely began her journey as a freelancer during the pandemic, testing her skills and helping others show up online. What started as a solo venture has grown into a thriving agency that now serves clients across the globe.
Her agency, Social Delight, focuses on helping ambitious leaders show up authentically online — through strategy, storytelling, and strong social media presence. Lovely and her team are passionate about making personal branding accessible and meaningful, especially for coaches and entrepreneurs who want to connect with their audience on a deeper level.
The Power of Visibility and Authenticity in Business
Throughout our conversation, Lovely shared how important visibility is in today’s digital world. Whether it’s through LinkedIn, Instagram, or YouTube, your online presence shapes the opportunities that come your way.
She believes that authenticity is your biggest strength. You don’t need to pretend to be perfect — you just need to show up consistently with value and purpose. When you speak to your audience’s real struggles and share your own lessons, your brand starts to feel human — and that’s what makes people want to work with you.
Lovely also talked about how confidence grows over time. The more you show up, the more comfortable you become being visible. That’s how she built her own following on LinkedIn — through persistence, experimentation, and genuine connection.
Lessons in Resilience and Reinvention for Your Coaching Business
One of the most inspiring parts of Lovely’s story is her resilience. After losing her original LinkedIn account, she had every reason to give up — but instead, she started again from scratch. Within months, she rebuilt her audience and surpassed her previous growth.
Her takeaway? Visibility is not just about followers — it’s about consistency and courage. The people who keep showing up, even when things don’t go as planned, are the ones who build brands that last.
Personal Branding Tips for Coaches and Entrepreneurs
If you’re ready to elevate your own personal brand, Lovely shared some fantastic advice that any coach or entrepreneur can use:
Start before you feel ready. There’s no perfect time — action builds clarity.
Focus on value, not vanity. Serve your audience through helpful, relevant content.
Be consistent. Even small, regular steps forward create momentum.
Engage with others. Connection and collaboration open doors to new opportunities.
These reminders are simple, but powerful — and they’re exactly what help coaches and founders stand out in a noisy online world.
Connect with Lovely Dutta
If you’d like to learn more about Lovely’s work or explore her agency’s social media strategies, you can find her here:
Website: https://www.socialdelight.net/
YouTube: https://www.youtube.com/@Growwithlovely
LinkedIn: https://www.linkedin.com/in/lovely-gbs
Instagram: https://www.instagram.com/lovelyduttahere
Facebook: https://www.facebook.com/share/1QhCPo75tM/?mibextid=wwXIfr
Want More Coaching Business Insights?
If you enjoyed this conversation, you might also love:
Ep. 82: Breaking the Burnout Cycle for Sustainable Success with Coaches – Jodie Solberg
Ep. 81: The Money Shift That Helped Me Grow My Coaching Business
Ep. 80: How Coaches Can Build Resilience and Grow a Thriving Online Business with Christine Agaibi
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