In this episode of the Business Bravery Podcast, I chat with Amy Kuphal, a lead generation and email marketing expert who helps coaches and online business owners grow their audience and sales—without burning out. Amy shares her “anti-hustle” approach to entrepreneurship and how automation and simple systems can make business feel lighter and more fun.

We dive into her brave decision to run monthly live launches and the mindset shift she’s made around letting go of the outcome. Amy also walks us through her Lead Generation Pyramid: grow your audience, get them on your list, nurture them, and convert to sales—without overcomplicating it.

She even shares a refreshing take on unsubscribes (spoiler: they’re not a bad thing!). If you’re a coach looking to grow your email list or finally make email marketing feel doable, this episode will leave you inspired and ready to take action—with less hustle and more heart.

Are you a coach who wants to help people but secretly dreads being visible? You’re not alone — and you’re not broken. In this episode of the Business Bravery Podcast, we’re talking about what it really costs to stay hidden and how to gently step into the spotlight without losing yourself. 

You’ll learn why your hesitation makes total sense (blame your brain, not your talent), how to shift the fear with mindset and marketing strategies, and simple ways to start showing up without the overwhelm. 

I’ll also share the turning point in my own journey — and what finally helped me stop hiding and start signing clients. Plus, grab powerful journal prompts and hear how one coach went from avoiding networking to speaking confidently on stage. 

If you’re ready to grow your coaching business with courage — in your own way — this episode is for you.

Ready to be seen your way? Let’s go.